Associate Brand Manager - RumChata

E.
& J.
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This position can be done remotely within the following cities: Atlanta, Chicago, Dallas, Los Angeles, Miami, and New York.
Please note one week travel per month to the corporate headquarters in Modesto, CA along with additional travel in-market a month (50% travel annually).
Manages specific brand-building initiatives that will lead to the implementation of strategic marketing objectives for the RumChata brand.
Manages multiple marketing platforms ensuring alignment with brand objectives.
Maintains complete responsibility for the business review for assigned brands; ensuring marketing plans are consistent with the company’s growth and profit objectives.
What You Will Do Oversees the Business Review for assigned brand(s).
Manages brand-building initiatives for assigned brand(s).
Delivers annual brand plans to marketers and Marketing Leadership Team members.
Maintains multiple brand platform ownership.
Acts as Outcome Owner for Agile Marketing scrum team.
Acts as Outcome Owner for Agile Product Commercialization scrum team.
Leads cross functional teams to drive portions of a project/plan.
Understands consumer/trade behavior and develops insights that drive business objectives.
Maintains complete awareness of brand variables and is fully prepared to communicate status to management in ad-hoc meetings.
In partnership with Commerce Marketing and Insights teams, identifies relevant business opportunities and proactively recognizes, evaluates, and addresses key business issues, drivers and growth opportunities.
Observes and analyzes new trends and competitive activities to seek out innovative ways to build marketing effectiveness and efficiency.
Collaborates with other key functional areas and manages outside agencies to accomplish objectives on schedule and within budget.
Oversees the work of outside agencies.
Plans, attends and recaps monthly market visits to work alongside Sales and Distributor partners, with clear learning objectives Builds, tracks and updates A&P budget for assigned brand(s).
Responsible for understanding and complying with applicable quality, environmental and safety regulatory considerations.
If accountable for the work of others, responsible for ensuring their understanding and compliance.
What You Will Need: Master’s degree plus 3 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 5 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 3 years of Gallo experience reflecting increasing levels of responsibility; OR High School Diploma or State-issued equivalency certificate plus 9 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering or sales experience reflecting increasing levels of responsibility.
Experience effectively presenting information to top management, public groups and boards of directors.
Skilled in the use of MS Word, MS PowerPoint, MS Excel and MS database at an intermediate level; IRI, Brio and Spectra at a basic level.
Required to spend 25% of time traveling in-market and non-headquarter based employees required to spend 50% of time traveling in-market & to company headquarters in order to conduct job duties.
Required to be 18 years or older.
This may be in addition to other age requirements, if applicable, as listed in this job description.
What Will Set You Apart: Master of Business Administration degree plus 3 years of Gallo brand marketing experience reflecting increasing levels of responsibility.
Luxury marketing experience.
Public relations experience, particularly in fine wine.
Agency and/or agency management experience.
On premise fine wine experience.
Tasting Room and/or direct to consumer sales experience.
Possess CSW, CSS, WSET and/or CMS certifications.
Familiarity with the three-tiered beverage alcohol industry distribution system.
Multiple Gallo marketing rotations.
Brand marketing experience.
Experience training and developing junior level brand marketers in executing brand and organizational objectives.
Experience managing business operations and leveraging basic finance and accounting principles.
Compensation Hiring Salary Range: $95,800 - $143,600/Year.
Actual compensation amount paid may be lower or higher to be determined by factors other than race and gender such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data.
Perks & Benefits This position includes a competitive benefits package.
Please click here to view our full list of benefits or click here to watch our video.
This position will not provide sponsorship now or in the future for this opportunity.
To view a full job description, please click here.
Job Requisition ID: 104223 BRA001 #LI-AJ1 Recruiter: Adam Johnson Gallo’s policy is to afford equal employment opportunity to all applicants and employees and not to discriminate on the basis of race, traits historically associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law.
Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.
Gallo will comply with state and local laws prohibit discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).
We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
Gallo is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process.
If you need any assistance or accommodations due to a disability, please let us know at 209.
341.
7000.
Gallo is enrolled in the Department of Homeland Security's E-Verifying program and will use the program to verify the employment eligibility of all newly hired employees as required.
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